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SES takes Azure rapport to next level, claiming fiber-like speeds

Making its traditional pre-IBC splash, SES sent out a series of press releases this week with a distinct cloud technology flavor, increasing its reliance on Microsoft Azure infrastructure a week after the satellite giant launched an uncharacteristic OTT video synchronization product which incited much arm-pinching. SES unveiled plans to deliver media services based on Azure to rural and underserved regions, equipping broadcasters and other enterprises with features including intelligent network automation through direct cloud connectivity – achieved through the two products Azure ExpressRoute Satellite Connectivity and Azure Broadcast-Grade Managed Video Services. The move is a win-win, benefiting both SES and Azure customers, causing us to ponder whether Microsoft could or should acquire SES. The fleet operator has a market cap…

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