Cigarettes, neck tattoos, and expletive-laden anecdotes are not what we associate with B2B events in the media and entertainment industry – physical or virtual. Swapping blazers for baseball caps this week, Streaming Media’s events Chair, Eric Schumacher-Rasmussen, sat down to interview superstar music producer and DJ deadmau5 – and it did not disappoint. An early adopter of streaming technologies, deadmau5 – appearing via Zoom without iconic rodent headgear – spoke unflatteringly of the huge costs of setting up events a decade or so ago, burdened by massive fiber cables and satellite uplink vehicles. “It was clear from my end that streaming was just this shining ray of hope that I wouldn’t have to be on an airplane every single day.…