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Watson has a Media fire raging within – chasing Microsoft in sports

While IBM Watson has risen through the ranks of Big Blue to become a household name, little has been written about the IBM Watson Media arm which was quietly formed within the supercomputer behemoth five years ago – before officially launching in 2016. Faultline Online Reporter grabbed some time with the relatively new division at NAB to discuss broadcaster demand trends as well as its direct work with the FCC – as IBM Watson Media competes more and more with Microsoft in the media space. Watson Media covers a number of verticals, from fields perhaps perceived by the mainstream as ‘uncool’ such as captioning and archive data tagging, to more buzzwordy areas like AI and esports. The company divides its…

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