In-sports betting might not seem directly related to video and TV, but has a similar requirement for low latency as live streaming. Furthermore, online betting firms are under competitive pressure to provide live video feeds from major events where they have the rights at as low latency as possible, as well sometimes as audio. Most pertinently of all, in-sports betting has become an increasing feature of live OTT services, attracting eyeballs and generating additional revenue. The pressure to compete over features means that commissions charged could be cut to the bone, almost as happens in Las Vegas casinos, aiming to generate significant profits from slim margins through volume. For such reasons, in-sports betting now features prominently in discussions and conferences…