The Filter has featured fleetingly in Faultline over the years, with only occasional passing references in articles musing the future of content recommendations. Today, the UK-based vendor – famously backed by musician Peter Gabriel – is in the throngs of something of a revival under the guidance of new CEO Damien Read. As if reading Faultline’s mind, as we prepared to quiz his knowledge of The Filter prior to joining the company at a difficult time during the height of the pandemic, Read revealed he was one of the decisionmakers at BT which signed the contract to deploy The Filter’s personalization technology for BT Vision all those years ago, which marked the operator’s shift away from Mediaroom at the time.…