International sales star in Netflix Q2, marred by irrelevant subs miss

Another quarter means another set of mouth-watering results from Netflix arrived on news desks around the world which, right on cue, was followed by piles of damning coverage. The real news here is that international sales outweighed domestic sales for the first time in Netflix’s brief history – a crucial tipping point which will underscore the rest of the streaming industry for the foreseeable future. The SVoD king is perhaps the only company in the world which would receive widespread criticism for adding over 5 million new subscribers in a single quarter with investors saying that this is not sufficient growth. As a result, Netflix was punished to the tune of a 13% stock price dive immediately following the news…