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Synamedia joins Pearl TV, hopefully hurrying things along

Synamedia’s entrance into the ATSC 3.0 market in October prompted us to highlight a couple of omissions, the names Pearl TV and Phoenix Model Market Initiative. Everyone’s favorite NDS spin off has a habit of taking Faultline’s advice, this week leaping into a collaboration with Pearl TV to join the Phoenix Model Market Initiative – the group pushing a single-market philosophy for the US DTT standard employing an IP backbone. Now, this announcement comes across as a little suspicious considering how Synamedia expressed zero interest in joining these trial projects when discussing the market with Faultline before the new year. Clearly, Synamedia was more conscious about giving too much away, rather than having any genuine disinterest for collaboration. At the…

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