It was fitting that Faultline should dedicate an exploratory piece to the state of start-ups this week (see separate story), as one of the most promising trends on our radar in recent months for budding video software outfits is the adoption of social viewing features by major streaming platforms. Hong Kong’s PCCW Media became one of the latest heavyweights to roll out a new Watch Party feature when it jazzed up its Now TV streaming service in late May. During that time of four or five weeks, Viaccess-Orca has been busy acquiring a permission slip from PCCW to announce its involvement, revealing its contribution to the project this week. While definitely not a start-up, France’s Viaccess-Orca has identified an opportunity…